Profitable 3-Branch Eyewear Retail Chain in Dubai

Eyewear retail across three Dubai branches offering:

• Prescription glasses with a wide selection of classic to contemporary frames
• Sunglasses ranging from fashion-forward to practical styles
• Blue-light protection eyewear solutions for digital device users
• Vision support products combining style, comfort, and optical functionality
• Customer-focused service including frame fitting and eyewear consultations

Pricing model: point-of-sale retail with cash, card, and digital payment options. Average transaction value is driven by frame selection and lens upgrades.

Target market spans everyday eyewear needs (vision correction) and fashion-driven purchases (sunglasses, designer frames). Customer base includes Dubai residents seeking affordable-to-mid-range eyewear with professional service. The business serves a broad demographic — students, professionals, and families — with product variety catering to different style preferences and budgets. Three-branch footprint provides neighbourhood-level accessibility. Revenue is transaction-based with walk-in and referred customers; no single-customer concentration risk.

Three operating retail branches across Dubai, established October 2023 and expanded by the current owner to three locations. Total headcount: 6 staff (2 per branch), all on company visas. Combined monthly staff cost: approximately AED 20,400.

Branch details:

• International City: ~530 sqft, annual rent AED 55,000, 2 staff
• Bur Dubai: ~250 sqft, annual rent AED 62,000, 2 staff
• Al Garhoud Mall: ~200 sqft, annual rent AED 60,000, 2 staff

Business is DHA and RTA licensed, VAT registered, with an active bank account. The owner acquired the business as a running operation and expanded to three branches. Reason for sale: owner's other business and personal commitments. Inventory is NOT included in the asking price — to be valued and sold separately. Further information available under NDA.

• Add optometry/eye exam services to increase average ticket size and attract prescription-driven foot traffic
• Expand product range with premium and designer brands to capture higher-margin segments
• Develop an e-commerce / online ordering channel for prescription refills and sunglasses
• Implement a loyalty program to increase repeat purchase rate
• Explore additional branch locations in underserved Dubai neighbourhoods
• Partner with corporate wellness programs for bulk eyewear and blue-light solution orders