Established Dubai Handcrafted Jewelry Brand — E-commerce & GCC Retail Network

Growth opportunities

1. Geographic expansion: Enter additional GCC markets (Kuwait, Qatar, Bahrain, Oman) where demand for affordable luxury jewelry is growing. The brand already ships to Saudi Arabia and has international shipping capability. 2. Retail partner network: Expand the number of concept stores and department store concessions across the UAE and wider GCC. 3. Product line extension: Develop a dedicated bridal/fine jewelry collection at a higher price point to capture the wedding market, building on the existing bridal essentials range. 4. Digital marketing scale-up: Invest in paid social and influencer marketing to grow the online customer base beyond organic and pop-up channels. 5. Loyalty/subscription program: Launch a customer loyalty program to increase repeat purchase rate and lifetime value. 6. B2B/wholesale growth: Formalize a wholesale channel for independent boutiques and gift shops regionally.