Asking price
AED 1,100,000AED
Established multi-brand motorcycle dealership, service centre and spare-parts retailer in Dubai, offering new and pre-owned bikes, full workshop services, storage, transport and electric two-wheelers. Over a decade of operations with diversified revenue streams and a loyal rider community.
The business operates a fully integrated motorcycle ecosystem with five core revenue lines: 1. Workshop Services — scheduled servicing, repairs, diagnostics, and customization for all motorcycle brands. Labor-based pricing with recurring service cycles driving repeat visits. 2. Spare Parts & Accessories — distribution and retail of OEM and aftermarket parts, riding gear, and accessories. Margin-based retail sales both in-store and via the e-commerce channel. 3. Motorcycle Trading — sales of new and pre-owned motorcycles, including trade-ins. Transaction-based revenue with inventory turnover. 4. Storage — secure motorcycle storage for seasonal and long-term clients. Recurring rental income. 5. Sublet & Rider Services — transport, sublet repairs, and ancillary rider-focused services. Fee-based supplementary revenue. Gross margins consistently range from 58% to 64% across the combined revenue base.
The business serves both individual riders and commercial clients across Dubai and the wider UAE. Key characteristics: • Recurring customer engagement — service cycles, parts replenishment, and storage contracts create predictable repeat business. • Strong community reputation — over a decade of market presence has built a loyal local rider community and word-of-mouth referrals. • Diversified customer base — no single client accounts for a material share of revenue, reducing concentration risk. • Market trend — the UAE motorcycle market continues to grow, driven by leisure riding, delivery-sector demand, and the emerging electric two-wheeler segment. • Average customer value is supported by the integrated model — a single customer may purchase a bike, service it annually, buy accessories, and use storage, maximizing lifetime value.
• Headcount: 6 employees including skilled technical staff and front-of-house personnel. • Facility: approximately 9,494 sqft combined showroom and workshop in a strategic Dubai industrial area, fully equipped for servicing, parts retail, and storage. • Owner involvement: the founding owner oversees operations and strategic direction; day-to-day service workflows are managed by the technical team. • Supplier network: long-standing relationships with parts suppliers and motorcycle brands, ensuring consistent inventory and competitive pricing. • Operational workflows: standardized service processes, inventory management, and customer booking systems support efficient delivery and scalability. • Founded in 2010, fully licensed and registered.
Quick wins: • Expand e-commerce and online parts sales to reach customers beyond Dubai. • Introduce service subscription / maintenance packages for recurring revenue. • Grow the pre-owned motorcycle trading volume with structured trade-in programs. Bigger plays: • Enter the electric two-wheeler market — sales, servicing, and charging infrastructure for electric motorcycles and scooters. • Open additional locations across the UAE to scale the integrated dealership + workshop model. • Pursue exclusive brand partnerships or dealership agreements with emerging motorcycle brands entering the Middle East. • Develop a membership-based rider community platform combining service, storage, events, and retail.
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Asking price
AED 1,100,000AED
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