Established UAE Digital Insurance Brokerage — 37+ Carriers, 1.5M+ Policyholders

Serving 1.5M+ policyholders across all 7 emirates of the UAE, spanning both individual and corporate segments. Customer satisfaction is exceptional — 4.9/5 Google rating from 5,000+ reviews, NPS of 92, and CSAT of 99%. The platform has a strong repeat/renewal engine supported by a loyalty rewards program that incentivises multi-policy holdings and referrals. Market positioning is as the UAE's leading digital insurance comparison and brokerage platform, capitalising on the country's high insurance penetration rate and regulatory mandates (e.g., mandatory health insurance). The business benefits from national digital infrastructure integration (UAE PASS), which reduces friction and drives conversion. Market trend: UAE's insurance sector is growing steadily, supported by population growth, regulatory reforms, and accelerating digital adoption — all tailwinds for a digital-first broker.

Headquartered in Abu Dhabi with a team of approximately 100 employees. The founding CEO has 20+ years of senior leadership experience at top-tier UAE insurance institutions. Operations are supported by a proprietary technology platform featuring AI-powered quote comparison, OCR document scanning, AI car valuation, and a universal insurer integration module. The business operates Saturday–Thursday, 8 AM–10 PM, with 24/7 digital support via AI chatbot and licensed human advisors available by phone, WhatsApp, and live chat. Claims are handled through a dedicated digital claims system with assigned advisors and direct coordination with approved garages and 1,000+ network hospitals. Quality management is certified under ISO 9001:2015. The company holds memberships with the Emirates Insurance Federation and the Abu Dhabi Chamber of Commerce.

Geographic expansion across the GCC (Saudi Arabia, Qatar, Oman) using the proven digital playbook. Deeper penetration into the SME and corporate insurance segment with tailored packages. Expansion of the AI platform into adjacent verticals — claims automation, telematics-based motor insurance, and embedded insurance partnerships with non-insurance brands (banks, auto dealers, proptech). The loyalty/rewards program can be monetised further through strategic brand partnerships. Regulatory changes (e.g., new mandatory insurance categories) represent recurring growth catalysts. The proprietary insurer integration module can be licensed as a B2B SaaS product to smaller brokers.